Guess Who’s Replacing Rush Limbaugh?
The passing of conservative talk show legend Rush Limbaugh left two very big shoes to fill. So big, in fact, that his time slot is being filled by not one but two new hosts.
The talk radio icon’s replacements have finally been announced and are being dubbed “an evolution of the show with fresh voices.”
Clay Travis, a 42-year-old sports commentator and analyst with Fox Sports, and Buck Sexton, a 39-year-old political commentator, and former CIA officer, will come together to host “The Clay Travis & Buck Sexton Show” from noon to 3 p.m. EST on weekdays, distributor Premiere Networks confirmed Thursday.
“We’re not going to replace Rush Limbaugh. We’re going to have an evolution of the show with fresh voices — those that grew up on Rush and admired him,” Premiere Networks president Julie Talbott said in a statement announcing the new show.
Speaking about the program and the big shoes Limbaugh left to fill, Travis and Sexton both said in statements that they would usher in the next generation of talk radio.
“Rush’s connection with his audience is one of the primary legacies of his show,” Travis said. “I also think Buck and I have the unique ability to offer a perspective that many people in their 20s and 30s are desperate to hear.”
“The most dominant talk radio hosts have been from one generation; Clay and I represent the next phase. We’re going to bring the perspective of two guys who see a country they’re deeply worried about and a massive audience that needs people who will speak for them,” Sexton added.
Limbaugh, who arguably changed the very nature of talk radio, passed at age 70 from lung cancer in February. Since then, recorded broadcasts were still being listened to on a daily basis by his listeners.
Over his decades on the airwaves, Limbaugh galvanized listeners with his blunt assessments of the social and political landscape and his penchant for sarcasm.
His work influenced the likes of Sean Hannity, Glenn Beck, Bill O’Reilly, and countless other conservative commentators.
Rush’s show, marked by his signature brash and acerbic conservatism, ran for more than three decades and was the most listened to in the U.S., according to Nielsen Audio, reaching more than 20 million monthly listeners on more than 650 affiliates as of the end of 2020.
After his passing, Premiere, which is owned by iHeartMedia Inc., had continued airing archived segments of Limbaugh’s program.
Guest hosts have been used by the network to fill in between clips, usually chosen based on relevance to the day’s news. A person familiar with the matter told the Wall Street Journal that the rebroadcasts were attracting between 75 to 80 percent of its Rush’s regular audience.
Premiere, which will shop the new program to affiliate stations, expects it to be broadcast on hundreds of stations when it launches. It will also be available as a podcast on iHeartRadio and broadly.